How to Increase Your Customer Retention By John Phanchalad

If you’re successful in getting a customer to your website, you’re long-term goal should be to retain that customer. By increasing your customer retention you are increasing your overall sales. Having a customer retention plan in place will make sure that revenue continues in the future.

Here are a few tips to increase customer retention for your Internet marketing business:

·         Offer free services or a trial period of your product or services. This model is often called the “freemium” model and allows customers to try your products without a commitment. This great for customers nervous about committing to a new product. Most clients who try a freemium service, continue with the product or service after the trial period is over.

·         Make your website relevant and easy to read. Find a way to ensure that the products and services shown on your site are products and services that the user actually wants to use or purchase.

·         Use customer service surveys to check how happy or unhappy your customers are with your products or services. This lets you know how to change your company, or what to keep the same.

·         Make sure that your call to action is worthy of your customer’s time. For example, if you ask them to read your blog-be sure the blog is interesting, relevant and even fun to read.

Retaining customers is obviously very relevant to making money, and your business should strive to always retain it. The more customers you have, the more money you make!

For more tips and ideas about Internet Marketing By John Phanchalad, visit http://johnphanchalad.com/.