Get Prospects Without Begging- Advice From John Phanchalad

Never underestimate the opportunities in meeting prospects, according to John Phanchalad. The reason is, the prospects can be converted as customers in the future.

Usually, the sales department is the one who talk to the prospects and customers through phone call or get prospects by lead generation. But not now, it becomes easier to find customers and prospects with the help of the internet and  social media websites. Though social media networks are now the best places to socialize with your prospects, there are things that you need to consider in order to get their “Yes” answer.

1) Be a good speaker 

For sales people and marketers, they are required to be a good speaker to convince people. But for writers, they are also required to be a good speaker through writing. Both verbal and written socialization needs contain informative messages because both are aiming to get the attention of the target audience.

2) Get referrals from your circle of friends and acquaintances

This is the easiest way to get prospects or customers because you already got the trust because of your friends. Try to get in touch with these prospects through social media. Many salespeople generate big business based on referrals from their circle of friends, or if not, from their families, relatives, classmates/batchmates, and etc ,. On working target accounts, most smart salespeople are willing to talk to anyone to find out about the goals, challenges, and priorities of those accounts. By talking to company's salespeople too, they will how the internal company works

3) Work for the company, not for the prospect.

It all depends on how complex your sales. There would be multiple people at your target account might be involved in buying decision. By reaching out to all of the influencers and decision makers involved through prospecting will not only increases your connect rate with your target account, but also increases your eventual close rate.

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Benefits of Online Marketing By John Phanchalad

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We can say that internet marketing or online advertising indeed has a lot of benefits to business owners. It is undeniable to any online marketer that internet advertising had helped their company in reducing costs and and increasing sales. Furthermore, various internet marketing strategies had definitely gained them a good reputation leading to their companies' sustainable growth.

There are many other quantifiable or non-quantifiable benefits of online marketing. Listed below are the top 5 benefits of online marketing to businesses.

1. Low Cost

The costs of internet marketing are definitely much cheaper than the costs of advertising through traditional channels such as: TV advertising, radio advertising, and sending mails through the post office. As an example, creating a website for your company is way less expensive than shooting for a tv ad together with expensive talent fees and releasing it to the public as a tv commercial.

2. Medium to showcase creativity

Through internet marketing, the different skills of online marketers are showcased. Skills such as writing, web design, web development, innovative advertising, picture editing, video editing, layouting, organizing, programming, animation, and many more.

3. Easy

Traditional marketing methods like tv advertisements and radio advertisements are way too tedious to complete than internet marketing. It would be right to say that composing a tweet or formulating a post is far simpler than organizing an ad campaign.

4. Convenience

There would be no need to go to an event organizer to create a buzz; just simply make a viral video, then pronto: there is your buzz.

5. Effective

Because of internet marketing, reaching the target market had been made easier. The "word of mouth" had greatly helped too. Effectiviry of online marketing can be measured through significant increase in sales.

Other significant benefits can be pointed out by Mr. John Phanchalad.

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List Your Business In Local Directories By John Phanchalad

Based on experts’ advice, listing your business website in such local directories will help the visibility of your website in the Search Engine. Actually, it is true. Here are the reasons:

1. If you are targeting your local place for local customers, 64% of local customers use online and use search engine and directories to find local businesses. And today, there’s only 28% of people use old paper directories.

2. The number of online searches for local businesses is up 58%. It actually begun to grow In 2008/09

3. Local search promotes your business directly  to local customers

4. Local directories are the highest conversion levels of all local advertising channels.

5. Mobile internet usage continues to grow

6. There is sure great return on investment because your business info is enlisted and more visible online

7. Only 10% of businesses have claimed their Google Places local listings

8. Many of the best local SEO opportunities are free (for now!)

9. As internet suddenly booms, the local newspaper readership is in massive decline, down 40-80%

10. 70% of local online consumers trust and rely on online business reviews

The ten reasons why local listing directories are important are enough proofs that SEO is indeed for business. Together with online marketing,  it will be easier for you to promote your website online and increase your ranking because most local directories are do-follow. So it means, there are backlinks in return.  But aside from enlisting your  website in such local directories, never forget the importance of content.

As a matter of fact, unique content is still indeed for local directories because aside from important information like address, phone numbers, and of course, the business, the description about your business is needed and each local directory website where you will submit your website should have different descriptions in order to avoid duplicate content.

To make your online marketing success, ask John Phanchalad.

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Defining Hard Selling And Soft Selling By John Phanchalad

If you know John Phanchalad, for sure you know that he agrees more in soft selling. But the question now here is, what are the differences of hard selling and soft selling?

Let’s talk about hard selling first. It is an aggressive strategy and usually, it gives a high amount of pressure to prospective customers. If you are the one who directly promoting products to customers, you will look and sound needy. Yes, this strategy is very straight to the point, but if you give much pressure and talk more about your company and products, customers will feel bored and not interested to listen to you.

Using this strategy too much will only push your clients away. So instead of giving an aggressive approach, why not give a friendly approach? The reason why John P. wants a soft selling is because it aims on relationship-building rather than talking about the product. In short, this is indirect selling. Remember, customers won’t get interested if you are too pushy. They want something that can prove that your product is useful.

In advertising, to make a campaign successful, they get ideas from usual activity in life or that can be happened in real life. It is actually called “slice of life”. This presentation is very short but gives a powerful message. As a matter of fact, it can be a soft selling because they only show a short story with the product. Without saying a “needy” statement many potential customers got interested on the products.

So in online world, online selling can be a soft one by making unique content on blogs and social media platforms. These platforms are best tools to build relationship and brand awareness.To help you more about soft selling in online, ask John Phanchalad on how to execute it.

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Content Is A King, But How To Write A Good Content By John Phanchalad

It is very easy to say that “Content Is A King”, but how can you execute this idea? According to John Phanchalad, the most effective ways to make an attractive content that anyone will get curios are:

It should tell personal opinion

It is very easy to write a write-up if it is all about your opinion. However, not all of your audience will agree with your views. So how can you write an article or blog that tells about your opinion, while avoiding reaching the boiling point of your audience? To help you write an effective article with a bit personal view, seek advice from an expert. You can ask help about blog creation to John Phanchalad. He is an expert in online marketing for more than 1 year. He’s sharing his expertise which has been developed over several years of experience.

Over time under his coaching, success in online marketing is not possible. Your failures will become a history, and a lesson that should be avoided. As a matter of fact, failures from your previous work experiences are effective sources to make your stories with your readers. You can show them how the business works and inspire them.

Write a Content About News or Trending Topics

Yahoo news is the best site to get a trending topic. You don’t need to sound like a serious one. You can write a news about tips and something interesting and fun topics. Aside from Yahoo, there are lots of websites that contain trending topics like Mashable and even Facebook. If you want to explore other news websites, make sure they contain newsworthy articles and related to your industry. You can give your opinion on your content and let your readers give their opinions. With that, you can drive more traffic and lots of visitors will come to your website.

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Using the Internet to Market Your Brand/Business By John Phanchalad

The internet has opened up a world of possibilities for advertising and marketing. There are millions of new users each day. If you have yet to take advantage of what the internet can do for your brand/business now is the time!

JohnPhanchalad one of the early pioneers in internet marketing has paved the way for other businesses and brands to follow his model. He currently acts as CEO of JP Digital Tech a business to business marketing service that offers a turn key approach to internet marketing.

Why It Works

Using the internet, more specifically social media to spread the word about your business works because there are so many people that use social media to spread the word about a business that they like. Of course you need the basics to really gain the recognition that you need. Starting with a well styled website is the foundation for everything else you do online for marketing.

The right styled website can  help you to put your “best face” forward and get your business or brand the recognition that you need to enjoy the success you are striving for. There have been quite a few studies done the last decade or so when it comes to internet marketing.

The research has determined that over 50% of people looking for a product or a service use the internet to do their searching. John Phanchalad and JP Digital Tech uses the most current research to come up with effective models to use the internet to best market a brand or business.  If 50% of all consumers are turning to the internet to find the business or products they plan on using than there is great potential that you can corner a part of that market if you have the right tools in place to get the attention of consumers.

Using the Right Tools

John Phanchalad has been involved with internet marketing really since the inception of internet marketing. While the world wide web is a household idea that most people have access to when John Phanchalad firs got started in the industry it was really on the cutting edge.

Luckily if you use the services of JP Digital Tech headed up by John you will not have to worry about which tools work best. Those things are figured out for you by an industry leader! Using the right online tools to reach your specific audience is the only way to effectively use internet marketing!

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Business To Business Sales Marketing Online By John Phanchalad

If you are a business that markets to other businesses your task online may be a bit more difficult than a business that markets to consumers directly. You need the right support to make the right choices. John Phanchalad has the experience in B2B marketing that can take your business over the top.

                        

The goal is to always stand out from the pack. Online the pack is pretty large so narrowing it down can be a real challenge with out the right support in your corner. There are a lot of hurdles to overcome to make sure that you can reach the right audience.

An improperly structured campaign is a waste of time and money. John Phanchalad and JP Digital Tech has helped both small and large businesses get their message out to the right audience in over 11 countries.

Making the Right Call

As a business to business company you are dealing with a market base that is a little more sophisticated than the average consumer. You are also dealing with a market that may be a bit wider than one that deals directly with consumers.

Making the right call on how you want your business to be presented is not that easy online. When you are not meeting with people face to face so that they can shake your hand and decide whether they think you are honest or not makes the importance of presentation that much more important.

John Phanchalad and his team know exactly what works and what you should avoid especially during business to business marketing strategies. Promoting your business to other businesses requires that you present your business in the right light! You do not want any misconceptions about what type of business you are and what type of services you can provide.

Strong Reputation

Any business needs to insure that they have a strong positive reputation but when you are a B2B type business your reputation can either make or break the deal. The first thing that another business learns about your business is directed by your website.

An opinion is formed as soon as a potential client stops at your website. If your website is attractive and functional than you will leave a positive impression and a foundation to build on. If your website is not engaging you will leave a negative impression and possibly lose hope of forging a business relationship.

John Phanchalad understands B2B marketing better than anyone else! Take advantage of his expertise by enlisting the help of  JP Digital Tech! 

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